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            <itunes:name>Whitehat SEO</itunes:name>
            <itunes:email>info@whitehat-seo.co.uk</itunes:email>
        </itunes:owner>
        <title>Whitehat SEO</title>
        <link>https://video.whitehat-seo.co.uk</link>
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        <itunes:author>Whitehat SEO</itunes:author>
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            <title>Whitehat SEO</title>
            <link>https://video.whitehat-seo.co.uk</link>
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            <enclosure url="http://video.whitehat-seo.co.uk/64968566/76696929/1fbc64438ccd9db9d2b1a7aa0b0e73ce/video_medium/attribution-reporting-tracked-from-video.mp4?source=podcast" type="video/mp4" length="123633352"/>
            <title>Attribution Reporting: Tracked from start to finish</title>
            <link>http://video.whitehat-seo.co.uk/attribution-reporting-tracked-from</link>
            <description>&lt;p&gt;&lt;h1&gt;Attribution Reporting: Tracked from start to finish&lt;/h1&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-results"&gt;https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-results&lt;/a&gt;&lt;br&gt;&lt;br&gt;Your customers engage with you through multiple channels and touchpoints.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;But do you ever wondered what exactly made them come to you?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Do you query if Paul in sales, is the real reason the deal was closed? Or if Vanessa’s wonderful blog made them get in touch?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
With attribution reporting, you can see precisely where, when, and how your marketing efforts are truly affecting your leads and revenue.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
A buyer’s journey is never one-dimensional. They interact and engage with your brand via multiple touchpoints before committing.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;But was it through email, PPC, blogs, paid or organic traffic?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Wouldn’t it be great if you could know exactly what brought them to the decision?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Want tools to give insight as to what channels are generating the most leads and converting them successfully?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;Then attribution reporting will make you a happy bunny!&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Marketing attribution is a reporting strategy that allows your marketing and sales team to see what’s working and what’s not with&amp;nbsp;Contact create attribution. Or let you know how much revenue was generated with&amp;nbsp;Revenue attribution.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;&lt;h2&gt;
With attribution reporting information, you can:&lt;/h2&gt;
&lt;p&gt;• Attribute credit to interactions that created contacts, deals, and revenue&lt;/p&gt;
&lt;p&gt;• A clearer view of beneficial interaction sources &amp;amp; types&lt;/p&gt;
&lt;p&gt;• Know what asset types (through HubSpot) are being interacted with the most&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;Sounds good, doesn’t it? But how does it work?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Join us to find out the total benefits of Marketing attribution and how your business will benefit from:&lt;/p&gt;
&lt;p&gt;• Using different attribution models to fit business goals&lt;/p&gt;
&lt;p&gt;• How to choose the right reporting models&lt;/p&gt;
&lt;p&gt;• How to run an attribution report in HubSpot and Google Analytics&lt;/p&gt;
&lt;p&gt;• How to harvest, analyse and implement data findings from your report&lt;br&gt;
&lt;br&gt;&lt;br&gt;
Unite your team through one single source of truth and allow them to work proactively and deliver the best possible customer experience.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/attribution-reporting-tracked-from"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968566/76696929/1fbc64438ccd9db9d2b1a7aa0b0e73ce/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 27 Jul 2022 10:59:57 GMT</pubDate>
            <media:title>Attribution Reporting: Tracked from start to finish</media:title>
            <itunes:summary>Attribution Reporting: Tracked from start to finishFull article here:https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-resultsYour customers engage with you through multiple channels and touchpoints.


But do you ever wondered what exactly made them come to you?


Do you query if Paul in sales, is the real reason the deal was closed? Or if Vanessa’s wonderful blog made them get in touch?


With attribution reporting, you can see precisely where, when, and how your marketing efforts are truly affecting your leads and revenue.


A buyer’s journey is never one-dimensional. They interact and engage with your brand via multiple touchpoints before committing.


But was it through email, PPC, blogs, paid or organic traffic?


Wouldn’t it be great if you could know exactly what brought them to the decision?


Want tools to give insight as to what channels are generating the most leads and converting them successfully?


Then attribution reporting will make you a happy bunny!


Marketing attribution is a reporting strategy that allows your marketing and sales team to see what’s working and what’s not withContact create attribution. Or let you know how much revenue was generated withRevenue attribution.


With attribution reporting information, you can:
• Attribute credit to interactions that created contacts, deals, and revenue
• A clearer view of beneficial interaction sources  types
• Know what asset types (through HubSpot) are being interacted with the most


Sounds good, doesn’t it? But how does it work?



Join us to find out the total benefits of Marketing attribution and how your business will benefit from:
• Using different attribution models to fit business goals
• How to choose the right reporting models
• How to run an attribution report in HubSpot and Google Analytics
• How to harvest, analyse and implement data findings from your report

Unite your team through one single source of truth and allow them to work proactively and deliver the best possible customer experience.</itunes:summary>
            <itunes:subtitle>Attribution Reporting: Tracked from start to finishFull article here:https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-resultsYour customers engage with you through multiple channels and touchpoints.


But do you ever...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>01:00:32</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;h1&gt;Attribution Reporting: Tracked from start to finish&lt;/h1&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-results"&gt;https://blog.whitehat-seo.co.uk/attribution-reporting-improved-marketing-results&lt;/a&gt;&lt;br&gt;&lt;br&gt;Your customers engage with you through multiple channels and touchpoints.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;But do you ever wondered what exactly made them come to you?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Do you query if Paul in sales, is the real reason the deal was closed? Or if Vanessa’s wonderful blog made them get in touch?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
With attribution reporting, you can see precisely where, when, and how your marketing efforts are truly affecting your leads and revenue.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
A buyer’s journey is never one-dimensional. They interact and engage with your brand via multiple touchpoints before committing.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;But was it through email, PPC, blogs, paid or organic traffic?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Wouldn’t it be great if you could know exactly what brought them to the decision?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Want tools to give insight as to what channels are generating the most leads and converting them successfully?&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;Then attribution reporting will make you a happy bunny!&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Marketing attribution is a reporting strategy that allows your marketing and sales team to see what’s working and what’s not with&amp;nbsp;Contact create attribution. Or let you know how much revenue was generated with&amp;nbsp;Revenue attribution.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;&lt;h2&gt;
With attribution reporting information, you can:&lt;/h2&gt;
&lt;p&gt;• Attribute credit to interactions that created contacts, deals, and revenue&lt;/p&gt;
&lt;p&gt;• A clearer view of beneficial interaction sources &amp;amp; types&lt;/p&gt;
&lt;p&gt;• Know what asset types (through HubSpot) are being interacted with the most&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;b&gt;Sounds good, doesn’t it? But how does it work?&lt;/b&gt;&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
Join us to find out the total benefits of Marketing attribution and how your business will benefit from:&lt;/p&gt;
&lt;p&gt;• Using different attribution models to fit business goals&lt;/p&gt;
&lt;p&gt;• How to choose the right reporting models&lt;/p&gt;
&lt;p&gt;• How to run an attribution report in HubSpot and Google Analytics&lt;/p&gt;
&lt;p&gt;• How to harvest, analyse and implement data findings from your report&lt;br&gt;
&lt;br&gt;&lt;br&gt;
Unite your team through one single source of truth and allow them to work proactively and deliver the best possible customer experience.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/attribution-reporting-tracked-from"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968566/76696929/1fbc64438ccd9db9d2b1a7aa0b0e73ce/standard/download-7-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=1fbc64438ccd9db9d2b1a7aa0b0e73ce&amp;source=podcast&amp;photo%5fid=76696929" width="625" height="352" type="text/html" medium="video" duration="3632" isDefault="true" expression="full"/>
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            <category>attribution reporting</category>
            <category>buyers journey</category>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>lead generation</category>
            <category>london hug</category>
            <category>marketing</category>
            <category>marketing agency</category>
            <category>reporting</category>
            <category>roi</category>
            <category>traffic</category>
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            <enclosure url="http://video.whitehat-seo.co.uk/64968569/71732896/77059cd98c114c24cd3b0b7b8513c72e/video_medium/marketing-automation-for-growth-video.mp4?source=podcast" type="video/mp4" length="49322209"/>
            <title>Marketing Automation for Growth</title>
            <link>http://video.whitehat-seo.co.uk/marketing-automation-for-growth</link>
            <description>&lt;p&gt;&lt;h2&gt;The world of automation is to make things easier, so why can it seem so hard?&lt;/h2&gt;
&lt;p&gt;Full article available here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflows"&gt;https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflows&lt;/a&gt;&lt;/p&gt;&lt;p&gt;See how you can effectively use HubSpot tools and software to automate actions, campaigns, and activities throughout an entire buyer's journey.&lt;/p&gt;
&lt;p&gt;Increase your chances of generating leads, new sales and an improved result in your marketing ROI.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h2&gt;Timing is everything!&lt;/h2&gt;&lt;p&gt;So, with HubSpot automation tools and software, you can make sure you get it right every time.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h2&gt;Automation can be used for both your customers and teams.&lt;/h2&gt;&lt;p&gt;Marketing automation ensures correct steps are taken, beneficial information is delivered, and exact actions are completed.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Whether it be:&lt;/p&gt;&lt;p&gt;&lt;b&gt;• inbound marketing/ sales process&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• email marketing&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• social media marketing&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• sales/customer service literature&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;You can use marketing automation to grow your team processes, customer retention and satisfaction.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This London HUG will help you use marketing automation and:&lt;/p&gt;&lt;p&gt;&lt;b&gt;• know your processes&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• know your customer&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• have a defined strategy&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• create required materials&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• everyone in the loop&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• test it!&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Join us to find out how to use HubSpot marketing automation features and integrations.&lt;/p&gt;&lt;p&gt;Plus, a workshop on how to create a workflow to increase productivity and scalability.&lt;/p&gt;&lt;h2&gt;Working smarter is better than working harder, so watch today!&lt;/h2&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/marketing-automation-for-growth"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968569/71732896/77059cd98c114c24cd3b0b7b8513c72e/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Wed, 27 Oct 2021 12:51:47 GMT</pubDate>
            <media:title>Marketing Automation for Growth</media:title>
            <itunes:summary>The world of automation is to make things easier, so why can it seem so hard?
Full article available here:https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflowsSee how you can effectively use HubSpot tools and software to automate actions, campaigns, and activities throughout an entire buyer's journey.
Increase your chances of generating leads, new sales and an improved result in your marketing ROI.Timing is everything!So, with HubSpot automation tools and software, you can make sure you get it right every time.Automation can be used for both your customers and teams.Marketing automation ensures correct steps are taken, beneficial information is delivered, and exact actions are completed.Whether it be:• inbound marketing/ sales process• email marketing• social media marketing• sales/customer service literatureYou can use marketing automation to grow your team processes, customer retention and satisfaction.This London HUG will help you use marketing automation and:• know your processes• know your customer• have a defined strategy• create required materials• everyone in the loop• test it!Join us to find out how to use HubSpot marketing automation features and integrations.Plus, a workshop on how to create a workflow to increase productivity and scalability.Working smarter is better than working harder, so watch today!</itunes:summary>
            <itunes:subtitle>The world of automation is to make things easier, so why can it seem so hard?
Full article available here:https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflowsSee how you can effectively use HubSpot tools and software to automate...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>37:27</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;h2&gt;The world of automation is to make things easier, so why can it seem so hard?&lt;/h2&gt;
&lt;p&gt;Full article available here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflows"&gt;https://blog.whitehat-seo.co.uk/automation-in-hubspot-workflows&lt;/a&gt;&lt;/p&gt;&lt;p&gt;See how you can effectively use HubSpot tools and software to automate actions, campaigns, and activities throughout an entire buyer's journey.&lt;/p&gt;
&lt;p&gt;Increase your chances of generating leads, new sales and an improved result in your marketing ROI.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h2&gt;Timing is everything!&lt;/h2&gt;&lt;p&gt;So, with HubSpot automation tools and software, you can make sure you get it right every time.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;h2&gt;Automation can be used for both your customers and teams.&lt;/h2&gt;&lt;p&gt;Marketing automation ensures correct steps are taken, beneficial information is delivered, and exact actions are completed.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Whether it be:&lt;/p&gt;&lt;p&gt;&lt;b&gt;• inbound marketing/ sales process&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• email marketing&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• social media marketing&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• sales/customer service literature&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;You can use marketing automation to grow your team processes, customer retention and satisfaction.&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;This London HUG will help you use marketing automation and:&lt;/p&gt;&lt;p&gt;&lt;b&gt;• know your processes&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• know your customer&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• have a defined strategy&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• create required materials&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• everyone in the loop&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;• test it!&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;Join us to find out how to use HubSpot marketing automation features and integrations.&lt;/p&gt;&lt;p&gt;Plus, a workshop on how to create a workflow to increase productivity and scalability.&lt;/p&gt;&lt;h2&gt;Working smarter is better than working harder, so watch today!&lt;/h2&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/marketing-automation-for-growth"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968569/71732896/77059cd98c114c24cd3b0b7b8513c72e/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>automation</category>
            <category>business</category>
            <category>business growth</category>
            <category>buyer's journey</category>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>hug</category>
            <category>inbound marketing</category>
            <category>inbound sales</category>
            <category>london hug</category>
            <category>marketing</category>
            <category>marketing automation</category>
            <category>marketing strategy</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968576/71022500/66e6061a3d4a0a6c1cc33067e05c3451/video_medium/the-role-of-video-marketing-in-b2b-video.mp4?source=podcast" type="video/mp4" length="95929933"/>
            <title>The Role of Video Marketing in B2B: Are you ready?</title>
            <link>http://video.whitehat-seo.co.uk/the-role-of-video-marketing-in-b2b</link>
            <description>&lt;p&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/b2b-video-marketing"&gt;https://blog.whitehat-seo.co.uk/b2b-video-marketing&lt;/a&gt;&lt;br&gt;Video content is HUGE right now!
&lt;p&gt;Whether it be social media snippets, vlogs, live videos webinars or customer testimonials, we can't seem to get enough of the stuff.&lt;/p&gt;
&lt;p&gt;Video content is quick, appealing and digestible.&lt;/p&gt;
&lt;p&gt;Woo your audience and retain their attention by learning the ways of integrating video into HubSpot and your inbound marketing strategy.&lt;/p&gt;
&lt;p&gt;In 2018 HubSpot recorded 54% of consumers want to see more video content from a brand or business they support.&lt;/p&gt;
&lt;p&gt;So, let's not disappoint our consumers and learn all there is in using video as a key element of our marketing strategy.&lt;/p&gt;
&lt;p&gt;The problem with video is that it can be scary to start, you’re forever critiquing, erasing and recording.&lt;/p&gt;
&lt;p&gt;If you do ever put a video up, you don’t know what works or how to get the best out of it.&lt;/p&gt;
&lt;p&gt;Then video becomes this awkward, random act of marketing!&lt;/p&gt;
&lt;p&gt;So what do we do?&lt;/p&gt;
&lt;p&gt;Purpose - Conversion - Integration&lt;/p&gt;
&lt;p&gt;Casper at TwentyThree TM believes you need to know where you are to know exactly where you’re going.&lt;/p&gt;
&lt;p&gt;He will walk us through how to be video ready by:&lt;br&gt;
•	Finding your baseline&lt;br&gt;
•	Setting KPIs &amp;amp; goals&lt;br&gt;
•	Testing &amp;amp; optimising&lt;br&gt;
•	Collecting data&lt;/p&gt;
&lt;p&gt;Through this you will know:&lt;br&gt;
•	Purpose- What you’re doing it for&lt;br&gt;
•	Convert- content that will be able to engage, build and convert leads&lt;br&gt;
•	Integrate- can it be integrated successfully into your CMR to be seen, accessed and analysed by others in the team&lt;/p&gt;
&lt;p&gt;Learn how to connect video using HubSpot Media Bridge, with TwentyThree TM and other launch providers.&lt;/p&gt;
&lt;p&gt;Collect analytic data and have better video ROI attribution.&lt;/p&gt;
&lt;p&gt;Video marketing is getting bigger, are you video ready?&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/the-role-of-video-marketing-in-b2b"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968576/71022500/66e6061a3d4a0a6c1cc33067e05c3451/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/71022500</guid>
            <pubDate>Wed, 22 Sep 2021 15:34:54 GMT</pubDate>
            <media:title>The Role of Video Marketing in B2B: Are you ready?</media:title>
            <itunes:summary>Full article here:https://blog.whitehat-seo.co.uk/b2b-video-marketingVideo content is HUGE right now!
Whether it be social media snippets, vlogs, live videos webinars or customer testimonials, we can't seem to get enough of the stuff.
Video content is quick, appealing and digestible.
Woo your audience and retain their attention by learning the ways of integrating video into HubSpot and your inbound marketing strategy.
In 2018 HubSpot recorded 54% of consumers want to see more video content from a brand or business they support.
So, let's not disappoint our consumers and learn all there is in using video as a key element of our marketing strategy.
The problem with video is that it can be scary to start, you’re forever critiquing, erasing and recording.
If you do ever put a video up, you don’t know what works or how to get the best out of it.
Then video becomes this awkward, random act of marketing!
So what do we do?
Purpose - Conversion - Integration
Casper at TwentyThree TM believes you need to know where you are to know exactly where you’re going.
He will walk us through how to be video ready by:
•	Finding your baseline
•	Setting KPIs  goals
•	Testing  optimising
•	Collecting data
Through this you will know:
•	Purpose- What you’re doing it for
•	Convert- content that will be able to engage, build and convert leads
•	Integrate- can it be integrated successfully into your CMR to be seen, accessed and analysed by others in the team
Learn how to connect video using HubSpot Media Bridge, with TwentyThree TM and other launch providers.
Collect analytic data and have better video ROI attribution.
Video marketing is getting bigger, are you video ready?</itunes:summary>
            <itunes:subtitle>Full article here:https://blog.whitehat-seo.co.uk/b2b-video-marketingVideo content is HUGE right now!
Whether it be social media snippets, vlogs, live videos webinars or customer testimonials, we can't seem to get enough of the stuff.
Video...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>44:59</itunes:duration>
            <media:description type="html">&lt;p&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/b2b-video-marketing"&gt;https://blog.whitehat-seo.co.uk/b2b-video-marketing&lt;/a&gt;&lt;br&gt;Video content is HUGE right now!
&lt;p&gt;Whether it be social media snippets, vlogs, live videos webinars or customer testimonials, we can't seem to get enough of the stuff.&lt;/p&gt;
&lt;p&gt;Video content is quick, appealing and digestible.&lt;/p&gt;
&lt;p&gt;Woo your audience and retain their attention by learning the ways of integrating video into HubSpot and your inbound marketing strategy.&lt;/p&gt;
&lt;p&gt;In 2018 HubSpot recorded 54% of consumers want to see more video content from a brand or business they support.&lt;/p&gt;
&lt;p&gt;So, let's not disappoint our consumers and learn all there is in using video as a key element of our marketing strategy.&lt;/p&gt;
&lt;p&gt;The problem with video is that it can be scary to start, you’re forever critiquing, erasing and recording.&lt;/p&gt;
&lt;p&gt;If you do ever put a video up, you don’t know what works or how to get the best out of it.&lt;/p&gt;
&lt;p&gt;Then video becomes this awkward, random act of marketing!&lt;/p&gt;
&lt;p&gt;So what do we do?&lt;/p&gt;
&lt;p&gt;Purpose - Conversion - Integration&lt;/p&gt;
&lt;p&gt;Casper at TwentyThree TM believes you need to know where you are to know exactly where you’re going.&lt;/p&gt;
&lt;p&gt;He will walk us through how to be video ready by:&lt;br&gt;
•	Finding your baseline&lt;br&gt;
•	Setting KPIs &amp;amp; goals&lt;br&gt;
•	Testing &amp;amp; optimising&lt;br&gt;
•	Collecting data&lt;/p&gt;
&lt;p&gt;Through this you will know:&lt;br&gt;
•	Purpose- What you’re doing it for&lt;br&gt;
•	Convert- content that will be able to engage, build and convert leads&lt;br&gt;
•	Integrate- can it be integrated successfully into your CMR to be seen, accessed and analysed by others in the team&lt;/p&gt;
&lt;p&gt;Learn how to connect video using HubSpot Media Bridge, with TwentyThree TM and other launch providers.&lt;/p&gt;
&lt;p&gt;Collect analytic data and have better video ROI attribution.&lt;/p&gt;
&lt;p&gt;Video marketing is getting bigger, are you video ready?&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/the-role-of-video-marketing-in-b2b"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968576/71022500/66e6061a3d4a0a6c1cc33067e05c3451/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=66e6061a3d4a0a6c1cc33067e05c3451&amp;source=podcast&amp;photo%5fid=71022500" width="625" height="352" type="text/html" medium="video" duration="2699" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968576/71022500/66e6061a3d4a0a6c1cc33067e05c3451/standard/download-9-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968576/71022500/66e6061a3d4a0a6c1cc33067e05c3451/standard/download-9-thumbnail.jpg/thumbnail.jpg"/>
            <category>content strategy</category>
            <category>content video marketing</category>
            <category>hubspot</category>
            <category>hubspot media bridge</category>
            <category>london hug</category>
            <category>project management</category>
            <category>twentythree</category>
            <category>video marketing</category>
            <category>video marketing strategy</category>
            <category>video marketing tips</category>
            <category>video search marketing</category>
            <category>whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968579/70650439/a314143cf7763842aee570a45fd9c351/video_medium/cms-hub-starter-launch-video.mp4?source=podcast" type="video/mp4" length="81639510"/>
            <title>CMS Hub Starter Launch</title>
            <link>http://video.whitehat-seo.co.uk/cms-hub-starter-launch</link>
            <description>&lt;p&gt;&lt;h1&gt;CMS Hub Starter is a game-changer!&lt;/h1&gt;&lt;br&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/crm-powered-website"&gt;https://blog.whitehat-seo.co.uk/crm-powered-website&lt;/a&gt;&lt;br&gt;&lt;br&gt;Being aggressive about transforming the world of web design, HubSpot wanted to bring something that’s easy to get started.&lt;br&gt;&lt;br&gt;
With this CMS HUG, the HubSpot team will share their expertise to get you started and up and running to generate business.&lt;br&gt;&lt;br&gt;
&lt;b&gt;Online presence has always been necessary.&lt;/b&gt;&lt;br&gt;&lt;br&gt;
Yet in the past couple of years with the effects of the pandemic, more businesses realise they need to have a prevailing digital presence to ensure survival.&lt;br&gt;&lt;br&gt;
&lt;b&gt;Like most things, this can be easier said than done.&lt;/b&gt;&lt;br&gt;&lt;br&gt;
With all the CMS information out there, how do you cut through the garbage to get what you need and without breaking the bank?&lt;br&gt;&lt;br&gt;&lt;h2&gt;
You’ve guessed it, CMS Hub Starter!&lt;/h2&gt;
&lt;br&gt;
Whether you’re starting out or want an additional site, CMS Hub Starter is a great fit if you want something that’s:&lt;br&gt;
&lt;br&gt;&lt;br&gt;
• Fast, reliable and secure.
&lt;p&gt;• Able to remove gatekeepers or bottlenecks&lt;/p&gt;
&lt;p&gt;• Got all the necessary tools for you and your developer to build a remarkable website.&lt;/p&gt;
&lt;p&gt;• Cuts through the hassle of holding all your technology platforms together&lt;/p&gt;
• Has unified customer data in one place with the all-in-one CRM platform.&lt;br&gt;
&lt;br&gt;&lt;br&gt;
&lt;b&gt;CMS Hub Starter is:&lt;/b&gt;
&lt;p&gt;• An easy start and entry point and delivers a fast, secure, reliable website.&lt;/p&gt;
&lt;p&gt;• Jam-packed with features and HubSpot’s premium hosting is included.&lt;/p&gt;
&lt;p&gt;• is something you can easily use and build upon for a small fee per month and a little more to include the starter growth suite.&lt;/p&gt;
&lt;p&gt;• A way to suffice all your business needs, yet you have the beauty of being able to grow and upgrade to professional or enterprise tiers over time.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/cms-hub-starter-launch"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968579/70650439/a314143cf7763842aee570a45fd9c351/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/70650439</guid>
            <pubDate>Wed, 01 Sep 2021 11:54:09 GMT</pubDate>
            <media:title>CMS Hub Starter Launch</media:title>
            <itunes:summary>CMS Hub Starter is a game-changer!Full article here:https://blog.whitehat-seo.co.uk/crm-powered-websiteBeing aggressive about transforming the world of web design, HubSpot wanted to bring something that’s easy to get started.
With this CMS HUG, the HubSpot team will share their expertise to get you started and up and running to generate business.
Online presence has always been necessary.
Yet in the past couple of years with the effects of the pandemic, more businesses realise they need to have a prevailing digital presence to ensure survival.
Like most things, this can be easier said than done.
With all the CMS information out there, how do you cut through the garbage to get what you need and without breaking the bank?
You’ve guessed it, CMS Hub Starter!

Whether you’re starting out or want an additional site, CMS Hub Starter is a great fit if you want something that’s:

• Fast, reliable and secure.
• Able to remove gatekeepers or bottlenecks
• Got all the necessary tools for you and your developer to build a remarkable website.
• Cuts through the hassle of holding all your technology platforms together
• Has unified customer data in one place with the all-in-one CRM platform.

CMS Hub Starter is:
• An easy start and entry point and delivers a fast, secure, reliable website.
• Jam-packed with features and HubSpot’s premium hosting is included.
• is something you can easily use and build upon for a small fee per month and a little more to include the starter growth suite.
• A way to suffice all your business needs, yet you have the beauty of being able to grow and upgrade to professional or enterprise tiers over time.</itunes:summary>
            <itunes:subtitle>CMS Hub Starter is a game-changer!Full article here:https://blog.whitehat-seo.co.uk/crm-powered-websiteBeing aggressive about transforming the world of web design, HubSpot wanted to bring something that’s easy to get started.
With this CMS HUG,...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>42:52</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;h1&gt;CMS Hub Starter is a game-changer!&lt;/h1&gt;&lt;br&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/crm-powered-website"&gt;https://blog.whitehat-seo.co.uk/crm-powered-website&lt;/a&gt;&lt;br&gt;&lt;br&gt;Being aggressive about transforming the world of web design, HubSpot wanted to bring something that’s easy to get started.&lt;br&gt;&lt;br&gt;
With this CMS HUG, the HubSpot team will share their expertise to get you started and up and running to generate business.&lt;br&gt;&lt;br&gt;
&lt;b&gt;Online presence has always been necessary.&lt;/b&gt;&lt;br&gt;&lt;br&gt;
Yet in the past couple of years with the effects of the pandemic, more businesses realise they need to have a prevailing digital presence to ensure survival.&lt;br&gt;&lt;br&gt;
&lt;b&gt;Like most things, this can be easier said than done.&lt;/b&gt;&lt;br&gt;&lt;br&gt;
With all the CMS information out there, how do you cut through the garbage to get what you need and without breaking the bank?&lt;br&gt;&lt;br&gt;&lt;h2&gt;
You’ve guessed it, CMS Hub Starter!&lt;/h2&gt;
&lt;br&gt;
Whether you’re starting out or want an additional site, CMS Hub Starter is a great fit if you want something that’s:&lt;br&gt;
&lt;br&gt;&lt;br&gt;
• Fast, reliable and secure.
&lt;p&gt;• Able to remove gatekeepers or bottlenecks&lt;/p&gt;
&lt;p&gt;• Got all the necessary tools for you and your developer to build a remarkable website.&lt;/p&gt;
&lt;p&gt;• Cuts through the hassle of holding all your technology platforms together&lt;/p&gt;
• Has unified customer data in one place with the all-in-one CRM platform.&lt;br&gt;
&lt;br&gt;&lt;br&gt;
&lt;b&gt;CMS Hub Starter is:&lt;/b&gt;
&lt;p&gt;• An easy start and entry point and delivers a fast, secure, reliable website.&lt;/p&gt;
&lt;p&gt;• Jam-packed with features and HubSpot’s premium hosting is included.&lt;/p&gt;
&lt;p&gt;• is something you can easily use and build upon for a small fee per month and a little more to include the starter growth suite.&lt;/p&gt;
&lt;p&gt;• A way to suffice all your business needs, yet you have the beauty of being able to grow and upgrade to professional or enterprise tiers over time.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/cms-hub-starter-launch"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968579/70650439/a314143cf7763842aee570a45fd9c351/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=a314143cf7763842aee570a45fd9c351&amp;source=podcast&amp;photo%5fid=70650439" width="625" height="352" type="text/html" medium="video" duration="2572" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968579/70650439/a314143cf7763842aee570a45fd9c351/standard/download-9-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968579/70650439/a314143cf7763842aee570a45fd9c351/standard/download-9-thumbnail.jpg/thumbnail.jpg"/>
            <category>cms</category>
            <category>cms hub</category>
            <category>crm</category>
            <category>expertise</category>
            <category>london hug</category>
            <category>website design</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968566/69699117/fe20828758497417b02163f998d76be6/video_medium/seo-audit-what-to-do-and-what-not-video.mp4?source=podcast" type="video/mp4" length="134930352"/>
            <title>SEO Audit: what to do and what not to do</title>
            <link>http://video.whitehat-seo.co.uk/seo-audit-what-to-do-and-what-not</link>
            <description>&lt;p&gt;Learn more here: &lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/seo-audit"&gt;https://blog.whitehat-seo.co.uk/seo-audit&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Don't let SEO scare you and then your website fail as the face of the company.&lt;/p&gt;
&lt;p&gt;The best approach is to plan, be prepared and tackle it head-on. Tame it and then whip it into shape by uncovering data with an SEO audit.&lt;/p&gt;
&lt;p&gt;SEO has been around for years and isn't going anywhere, in fact, we need it now more than ever.&lt;/p&gt;
&lt;p&gt;Join us to discover the SEO truths and bust SEO myths and jargon in less than an hour!&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/seo-audit-what-to-do-and-what-not"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968566/69699117/fe20828758497417b02163f998d76be6/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/69699117</guid>
            <pubDate>Tue, 22 Jun 2021 21:10:31 GMT</pubDate>
            <media:title>SEO Audit: what to do and what not to do</media:title>
            <itunes:summary>Learn more here: https://www.whitehat-seo.co.uk/hubspot-user-group-london
Full article here:https://blog.whitehat-seo.co.uk/seo-auditDon't let SEO scare you and then your website fail as the face of the company.
The best approach is to plan, be prepared and tackle it head-on. Tame it and then whip it into shape by uncovering data with an SEO audit.
SEO has been around for years and isn't going anywhere, in fact, we need it now more than ever.
Join us to discover the SEO truths and bust SEO myths and jargon in less than an hour!</itunes:summary>
            <itunes:subtitle>Learn more here: https://www.whitehat-seo.co.uk/hubspot-user-group-london
Full article here:https://blog.whitehat-seo.co.uk/seo-auditDon't let SEO scare you and then your website fail as the face of the company.
The best approach is to plan, be...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>59:00</itunes:duration>
            <media:description type="html">&lt;p&gt;Learn more here: &lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Full article here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/seo-audit"&gt;https://blog.whitehat-seo.co.uk/seo-audit&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Don't let SEO scare you and then your website fail as the face of the company.&lt;/p&gt;
&lt;p&gt;The best approach is to plan, be prepared and tackle it head-on. Tame it and then whip it into shape by uncovering data with an SEO audit.&lt;/p&gt;
&lt;p&gt;SEO has been around for years and isn't going anywhere, in fact, we need it now more than ever.&lt;/p&gt;
&lt;p&gt;Join us to discover the SEO truths and bust SEO myths and jargon in less than an hour!&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/seo-audit-what-to-do-and-what-not"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968566/69699117/fe20828758497417b02163f998d76be6/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=fe20828758497417b02163f998d76be6&amp;source=podcast&amp;photo%5fid=69699117" width="625" height="352" type="text/html" medium="video" duration="3540" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968566/69699117/fe20828758497417b02163f998d76be6/standard/download-9-thumbnail.jpg" width="75" height=""/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968566/69699117/fe20828758497417b02163f998d76be6/standard/download-9-thumbnail.jpg/thumbnail.jpg"/>
            <category>hubspot</category>
            <category>hug</category>
            <category>london hug</category>
            <category>seo</category>
            <category>seo audit</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/64968559/65489012/0a177c81fccc4bcea9dd420f08ec88ea/video_medium/building-peak-performing-websites-video.mp4?source=podcast" type="video/mp4" length="88157481"/>
            <title>Building Peak Performing Websites in 2021</title>
            <link>http://video.whitehat-seo.co.uk/building-peak-performing-websites</link>
            <description>&lt;p&gt;LondonHUG December 2020&lt;br&gt;
Hear directly from HubSpot Go-to-Market Lead (Web &amp;amp; CMS Hub) Luke Summerfield&lt;br&gt;
Luke Summerfield&lt;br&gt;&lt;br&gt;Read the full blog here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/building-a-peak-performing-website"&gt;https://blog.whitehat-seo.co.uk/building-a-peak-performing-website&lt;/a&gt;&lt;br&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;HubSpot's mission is to transform the world of web design.&lt;/p&gt;
&lt;p&gt;As the Go-to-Market Lead on the HubSpot Product Leadership Team, Luke's role is to help make that happen by:&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
1. Strategy: Help design HubSpot's product/packaging/pricing strategy, go-to-market strategy, and growth strategy for the CMS Hub.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
2. Fight Friction: Identify areas of customer friction throughout the flywheel and be the voice of the customer.&lt;/p&gt;
&lt;p&gt;3. Facilitate: Facilitate and collaborate with all other departments/teams to execute the strategy and overcome friction.&lt;/p&gt;
&lt;p&gt;4. Evangelize: Educate and inspire both internally and in the market the future of the web, Growth-Driven Design, CMS Hub, and the good work HubSpot's doing in the web industry.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/building-peak-performing-websites"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968559/65489012/0a177c81fccc4bcea9dd420f08ec88ea/standard/download-4-thumbnail.jpg" width="600" height="324"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/65489012</guid>
            <pubDate>Tue, 08 Dec 2020 19:55:41 GMT</pubDate>
            <media:title>Building Peak Performing Websites in 2021</media:title>
            <itunes:summary>LondonHUG December 2020
Hear directly from HubSpot Go-to-Market Lead (Web  CMS Hub) Luke Summerfield
Luke SummerfieldRead the full blog here:https://blog.whitehat-seo.co.uk/building-a-peak-performing-website
HubSpot's mission is to transform the world of web design.
As the Go-to-Market Lead on the HubSpot Product Leadership Team, Luke's role is to help make that happen by:


1. Strategy: Help design HubSpot's product/packaging/pricing strategy, go-to-market strategy, and growth strategy for the CMS Hub.


2. Fight Friction: Identify areas of customer friction throughout the flywheel and be the voice of the customer.
3. Facilitate: Facilitate and collaborate with all other departments/teams to execute the strategy and overcome friction.
4. Evangelize: Educate and inspire both internally and in the market the future of the web, Growth-Driven Design, CMS Hub, and the good work HubSpot's doing in the web industry.</itunes:summary>
            <itunes:subtitle>LondonHUG December 2020
Hear directly from HubSpot Go-to-Market Lead (Web  CMS Hub) Luke Summerfield
Luke SummerfieldRead the full blog here:https://blog.whitehat-seo.co.uk/building-a-peak-performing-website
HubSpot's mission is to transform the...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>01:02:29</itunes:duration>
            <media:description type="html">&lt;p&gt;LondonHUG December 2020&lt;br&gt;
Hear directly from HubSpot Go-to-Market Lead (Web &amp;amp; CMS Hub) Luke Summerfield&lt;br&gt;
Luke Summerfield&lt;br&gt;&lt;br&gt;Read the full blog here:&amp;nbsp;&lt;a href="https://blog.whitehat-seo.co.uk/building-a-peak-performing-website"&gt;https://blog.whitehat-seo.co.uk/building-a-peak-performing-website&lt;/a&gt;&lt;br&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;HubSpot's mission is to transform the world of web design.&lt;/p&gt;
&lt;p&gt;As the Go-to-Market Lead on the HubSpot Product Leadership Team, Luke's role is to help make that happen by:&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
1. Strategy: Help design HubSpot's product/packaging/pricing strategy, go-to-market strategy, and growth strategy for the CMS Hub.&lt;br&gt;
&lt;br&gt;
&lt;br&gt;
2. Fight Friction: Identify areas of customer friction throughout the flywheel and be the voice of the customer.&lt;/p&gt;
&lt;p&gt;3. Facilitate: Facilitate and collaborate with all other departments/teams to execute the strategy and overcome friction.&lt;/p&gt;
&lt;p&gt;4. Evangelize: Educate and inspire both internally and in the market the future of the web, Growth-Driven Design, CMS Hub, and the good work HubSpot's doing in the web industry.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/building-peak-performing-websites"&gt;&lt;img src="http://video.whitehat-seo.co.uk/64968559/65489012/0a177c81fccc4bcea9dd420f08ec88ea/standard/download-4-thumbnail.jpg" width="600" height="324"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=0a177c81fccc4bcea9dd420f08ec88ea&amp;source=podcast&amp;photo%5fid=65489012" width="625" height="338" type="text/html" medium="video" duration="3749" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/64968559/65489012/0a177c81fccc4bcea9dd420f08ec88ea/standard/download-4-thumbnail.jpg" width="600" height="324"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/64968559/65489012/0a177c81fccc4bcea9dd420f08ec88ea/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>clwyd probert</category>
            <category>cms</category>
            <category>cms hub</category>
            <category>growth driven design</category>
            <category>hubspot</category>
            <category>hug</category>
            <category>hug london</category>
            <category>london hug</category>
            <category>luke summerfield</category>
            <category>website design</category>
            <category>whitehat seo</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60445192/62980629/0b2bc5b8a90702b27929f417ddda9b2a/video_medium/virtual-fireside-chat-with-hubspot-video.mp4?source=podcast" type="video/mp4" length="86324432"/>
            <title>Virtual Fireside Chat with HubSpot CEO &amp; Co-Founder Brian Halligan</title>
            <link>http://video.whitehat-seo.co.uk/virtual-fireside-chat-with-hubspot</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Hear directly from HubSpot CEO and Co-Founder Brian Halligan, as he sits down for an intimate discussion with Christan Kinnear VP&lt;br /&gt;
of Sales and Managing Director EMEA&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/virtual-fireside-chat-with-hubspot"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445192/62980629/0b2bc5b8a90702b27929f417ddda9b2a/standard/download-4-thumbnail.jpg" width="600" height="346"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/62980629</guid>
            <pubDate>Thu, 21 May 2020 11:56:57 GMT</pubDate>
            <media:title>Virtual Fireside Chat with HubSpot CEO &amp; Co-Founder Brian Halligan</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Hear directly from HubSpot CEO and Co-Founder Brian Halligan, as he sits down for an intimate discussion with Christan Kinnear VP
of Sales and Managing Director EMEA</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Hear directly from HubSpot CEO and Co-Founder Brian Halligan, as he sits down for an intimate discussion with Christan Kinnear VP
of Sales and Managing Director EMEA</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>47:35</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Hear directly from HubSpot CEO and Co-Founder Brian Halligan, as he sits down for an intimate discussion with Christan Kinnear VP&lt;br /&gt;
of Sales and Managing Director EMEA&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/virtual-fireside-chat-with-hubspot"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445192/62980629/0b2bc5b8a90702b27929f417ddda9b2a/standard/download-4-thumbnail.jpg" width="600" height="346"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=0b2bc5b8a90702b27929f417ddda9b2a&amp;source=podcast&amp;photo%5fid=62980629" width="625" height="361" type="text/html" medium="video" duration="2855" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60445192/62980629/0b2bc5b8a90702b27929f417ddda9b2a/standard/download-4-thumbnail.jpg" width="600" height="346"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60445192/62980629/0b2bc5b8a90702b27929f417ddda9b2a/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>Brian Halligan</category>
            <category>christian kinnear</category>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>hug</category>
            <category>london hug</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60445186/62292114/466e41dbde65bba1a575dd29f032f85f/video_medium/improving-the-customer-experience-video.mp4?source=podcast" type="video/mp4" length="59914574"/>
            <title>Improving the Customer Experience Through Customer Journey Mapping</title>
            <link>http://video.whitehat-seo.co.uk/improving-the-customer-experience</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br /&gt;
Adriti, Inbound Service &amp; Service Hub Professor&lt;/p&gt;
&lt;p&gt;Build empathy for your customers by using a customer journey map&lt;br /&gt;
Improve the customer experience using HubSpot and Service Hub&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/improving-the-customer-experience"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445186/62292114/466e41dbde65bba1a575dd29f032f85f/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/62292114</guid>
            <pubDate>Sun, 19 Apr 2020 12:56:15 GMT</pubDate>
            <media:title>Improving the Customer Experience Through Customer Journey Mapping</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Adriti, Inbound Service &amp; Service Hub Professor
Build empathy for your customers by using a customer journey map
Improve the customer experience using HubSpot and Service Hub</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Adriti, Inbound Service &amp; Service Hub Professor
Build empathy for your customers by using a customer journey map
Improve the customer experience using HubSpot and Service Hub</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>56:40</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br /&gt;
Adriti, Inbound Service &amp; Service Hub Professor&lt;/p&gt;
&lt;p&gt;Build empathy for your customers by using a customer journey map&lt;br /&gt;
Improve the customer experience using HubSpot and Service Hub&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/improving-the-customer-experience"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445186/62292114/466e41dbde65bba1a575dd29f032f85f/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=466e41dbde65bba1a575dd29f032f85f&amp;source=podcast&amp;photo%5fid=62292114" width="625" height="352" type="text/html" medium="video" duration="3400" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60445186/62292114/466e41dbde65bba1a575dd29f032f85f/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60445186/62292114/466e41dbde65bba1a575dd29f032f85f/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>customer experience</category>
            <category>customer journey map</category>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>hug</category>
            <category>london hug</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/60445029/62291798/5c90db5f4d2e1f70049b74cf2e44ae23/video_medium/customer-success-the-new-way-to-win-video.mp4?source=podcast" type="video/mp4" length="63818272"/>
            <title>Customer Success The New Way to Win at Business</title>
            <link>http://video.whitehat-seo.co.uk/customer-success-the-new-way-to-win</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;On March 17th 2020, @coachcourt, Courtney Sembler, Manager, HubSpot Academy Education gave a virtual presentation to the HubSpot User Group community on Customer Success: The New Way to Win at Business.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/customer-success-the-new-way-to-win"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445029/62291798/5c90db5f4d2e1f70049b74cf2e44ae23/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/62291798</guid>
            <pubDate>Sun, 19 Apr 2020 12:32:38 GMT</pubDate>
            <media:title>Customer Success The New Way to Win at Business</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-london
On March 17th 2020, @coachcourt, Courtney Sembler, Manager, HubSpot Academy Education gave a virtual presentation to the HubSpot User Group community on Customer Success: The New Way to Win at Business.</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-london
On March 17th 2020, @coachcourt, Courtney Sembler, Manager, HubSpot Academy Education gave a virtual presentation to the HubSpot User Group community on Customer Success: The New Way to Win...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>50:12</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;On March 17th 2020, @coachcourt, Courtney Sembler, Manager, HubSpot Academy Education gave a virtual presentation to the HubSpot User Group community on Customer Success: The New Way to Win at Business.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/customer-success-the-new-way-to-win"&gt;&lt;img src="http://video.whitehat-seo.co.uk/60445029/62291798/5c90db5f4d2e1f70049b74cf2e44ae23/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=5c90db5f4d2e1f70049b74cf2e44ae23&amp;source=podcast&amp;photo%5fid=62291798" width="625" height="352" type="text/html" medium="video" duration="3012" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/60445029/62291798/5c90db5f4d2e1f70049b74cf2e44ae23/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/60445029/62291798/5c90db5f4d2e1f70049b74cf2e44ae23/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>customer success</category>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>london hug</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/49543330/56489606/5aefc7f257e54eedf195b46aeaa2ac46/video_medium/inbound-marketing-blueprint-video.mp4?source=podcast" type="video/mp4" length="110041036"/>
            <title>Inbound Marketing Blueprint September 2019 London HUG</title>
            <link>http://video.whitehat-seo.co.uk/inbound-marketing-blueprint</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Those of you new to inbound marketing should think of it as a marketing process that attracts prospects to you rather than you seeking them. Much of this depends on the quality level of content for starters.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-marketing-blueprint"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543330/56489606/5aefc7f257e54eedf195b46aeaa2ac46/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/56489606</guid>
            <pubDate>Tue, 08 Oct 2019 10:03:55 GMT</pubDate>
            <media:title>Inbound Marketing Blueprint September 2019 London HUG</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Those of you new to inbound marketing should think of it as a marketing process that attracts prospects to you rather than you seeking them. Much of this depends on the quality level of content for starters.</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Those of you new to inbound marketing should think of it as a marketing process that attracts prospects to you rather than you seeking them. Much of this depends on the quality level of...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>42:10</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Those of you new to inbound marketing should think of it as a marketing process that attracts prospects to you rather than you seeking them. Much of this depends on the quality level of content for starters.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-marketing-blueprint"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543330/56489606/5aefc7f257e54eedf195b46aeaa2ac46/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=5aefc7f257e54eedf195b46aeaa2ac46&amp;source=podcast&amp;photo%5fid=56489606" width="625" height="352" type="text/html" medium="video" duration="2530" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/49543330/56489606/5aefc7f257e54eedf195b46aeaa2ac46/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/49543330/56489606/5aefc7f257e54eedf195b46aeaa2ac46/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>clwyd probert</category>
            <category>company growth</category>
            <category>inbound marketing</category>
            <category>london hug</category>
            <category>whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/49543327/51948483/d31b0ae30df91f350ed52a693e7b5171/video_medium/andrew-mcavinchey-inboundsales-video.mp4?source=podcast" type="video/mp4" length="168326184"/>
            <title>Andrew McAvinchey InboundSales: London HUG 201904</title>
            <link>http://video.whitehat-seo.co.uk/andrew-mcavinchey-inboundsales</link>
            <description>&lt;p&gt;How a Sales Flywheel can Grow Your Business Predictably with Inbound Sales.&lt;p&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Your sales team probably aren't analysts - they appreciate mobile drag-and-drop sales processes, rather than confusing spreadsheets. Even the most disciplined sales teams fail to follow a sales process that doesn’t flow naturally into their daily routine. HubSpot SalesHub and the Growth Suite offer a new way to unite your sales and marketing organisation so attribution, reporting and data-driven sales actually work - but not before you discover a few hidden gems you'll need to deal with first.&lt;/p&gt;
&lt;p&gt;• Sales and Marketing alignment is about speaking a common language and understanding responsibilities. In modern sales organisations, everyone is a salesperson, and the line is blurred between departments as you deliver value to each customer.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: April 2019&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/andrew-mcavinchey-inboundsales"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543327/51948483/d31b0ae30df91f350ed52a693e7b5171/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/51948483</guid>
            <pubDate>Tue, 07 May 2019 18:07:18 GMT</pubDate>
            <media:title>Andrew McAvinchey InboundSales: London HUG 201904</media:title>
            <itunes:summary>How a Sales Flywheel can Grow Your Business Predictably with Inbound Sales.
https://www.whitehat-seo.co.uk/hubspot-user-group-london
Your sales team probably aren't analysts - they appreciate mobile drag-and-drop sales processes, rather than confusing spreadsheets. Even the most disciplined sales teams fail to follow a sales process that doesn’t flow naturally into their daily routine. HubSpot SalesHub and the Growth Suite offer a new way to unite your sales and marketing organisation so attribution, reporting and data-driven sales actually work - but not before you discover a few hidden gems you'll need to deal with first.
• Sales and Marketing alignment is about speaking a common language and understanding responsibilities. In modern sales organisations, everyone is a salesperson, and the line is blurred between departments as you deliver value to each customer.Event: London HubSpot User GroupEvent Date: April 2019Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>How a Sales Flywheel can Grow Your Business Predictably with Inbound Sales.
https://www.whitehat-seo.co.uk/hubspot-user-group-london
Your sales team probably aren't analysts - they appreciate mobile drag-and-drop sales processes, rather than...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>56:05</itunes:duration>
            <media:description type="html">&lt;p&gt;How a Sales Flywheel can Grow Your Business Predictably with Inbound Sales.&lt;p&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Your sales team probably aren't analysts - they appreciate mobile drag-and-drop sales processes, rather than confusing spreadsheets. Even the most disciplined sales teams fail to follow a sales process that doesn’t flow naturally into their daily routine. HubSpot SalesHub and the Growth Suite offer a new way to unite your sales and marketing organisation so attribution, reporting and data-driven sales actually work - but not before you discover a few hidden gems you'll need to deal with first.&lt;/p&gt;
&lt;p&gt;• Sales and Marketing alignment is about speaking a common language and understanding responsibilities. In modern sales organisations, everyone is a salesperson, and the line is blurred between departments as you deliver value to each customer.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: April 2019&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/andrew-mcavinchey-inboundsales"&gt;&lt;img src="http://video.whitehat-seo.co.uk/49543327/51948483/d31b0ae30df91f350ed52a693e7b5171/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=d31b0ae30df91f350ed52a693e7b5171&amp;source=podcast&amp;photo%5fid=51948483" width="625" height="352" type="text/html" medium="video" duration="3365" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/49543327/51948483/d31b0ae30df91f350ed52a693e7b5171/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/49543327/51948483/d31b0ae30df91f350ed52a693e7b5171/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>hubspot</category>
            <category>hubspot user group</category>
            <category>HUG</category>
            <category>inbound sales</category>
            <category>London HUG</category>
            <category>sales process</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288169/27858024/2d2714aa892fdf1a5858c6669b19a28b/video_medium/whitehat-digital-marketing-agency-london-video.mp4?source=podcast" type="video/mp4" length="8353439"/>
            <title>Whitehat Digital Marketing Agency London</title>
            <link>http://video.whitehat-seo.co.uk/whitehat-digital-marketing-agency-london</link>
            <description>&lt;p&gt;Whitehat are a digital marketing agency and HubSpot platinum level partner based in London. We are inbound marketing and sales experts.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/whitehat-digital-marketing-agency-london"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288169/27858024/2d2714aa892fdf1a5858c6669b19a28b/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27858024</guid>
            <pubDate>Mon, 18 Feb 2019 15:18:57 GMT</pubDate>
            <media:title>Whitehat Digital Marketing Agency London</media:title>
            <itunes:summary>Whitehat are a digital marketing agency and HubSpot platinum level partner based in London. We are inbound marketing and sales experts.</itunes:summary>
            <itunes:subtitle>Whitehat are a digital marketing agency and HubSpot platinum level partner based in London. We are inbound marketing and sales experts.</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>04:53</itunes:duration>
            <media:description type="html">&lt;p&gt;Whitehat are a digital marketing agency and HubSpot platinum level partner based in London. We are inbound marketing and sales experts.&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/whitehat-digital-marketing-agency-london"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288169/27858024/2d2714aa892fdf1a5858c6669b19a28b/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=2d2714aa892fdf1a5858c6669b19a28b&amp;source=podcast&amp;photo%5fid=27858024" width="625" height="352" type="text/html" medium="video" duration="293" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288169/27858024/2d2714aa892fdf1a5858c6669b19a28b/standard/download-4-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288169/27858024/2d2714aa892fdf1a5858c6669b19a28b/standard/download-4-thumbnail.jpg/thumbnail.jpg"/>
            <category>digital marketing</category>
            <category>digital marketing agency</category>
            <category>hubspot</category>
            <category>hubspot partner</category>
            <category>hubspot user group</category>
            <category>inbound marketing</category>
            <category>inbound sales</category>
            <category>london hug</category>
            <category>marketing agency</category>
            <category>sales agency</category>
            <category>search engine optimisation agency</category>
            <category>seo agency</category>
            <category>seo london</category>
            <category>whitehat</category>
            <category>whitehat seo</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288170/27321984/afbfadf4251c8ffd1f55c21f6ec170b9/video_medium/inbound-sales-dan-tyre-part-3-video.mp4?source=podcast" type="video/mp4" length="154803623"/>
            <title>Inbound Sales - Dan Tyre Part 3: London HUG 201803</title>
            <link>http://video.whitehat-seo.co.uk/inbound-sales-dan-tyre-part-3</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-sales-dan-tyre-part-3"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288170/27321984/afbfadf4251c8ffd1f55c21f6ec170b9/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27321984</guid>
            <pubDate>Fri, 15 Feb 2019 13:49:22 GMT</pubDate>
            <media:title>Inbound Sales - Dan Tyre Part 3: London HUG 201803</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>39:29</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-sales-dan-tyre-part-3"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288170/27321984/afbfadf4251c8ffd1f55c21f6ec170b9/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=afbfadf4251c8ffd1f55c21f6ec170b9&amp;source=podcast&amp;photo%5fid=27321984" width="625" height="352" type="text/html" medium="video" duration="2369" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288170/27321984/afbfadf4251c8ffd1f55c21f6ec170b9/standard/download-3-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288170/27321984/afbfadf4251c8ffd1f55c21f6ec170b9/standard/download-3-thumbnail.jpg/thumbnail.jpg"/>
            <category>dan tyre</category>
            <category>Hubspot</category>
            <category>Hubspot user group</category>
            <category>HUG</category>
            <category>inbound sales</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>marketing</category>
            <category>sales</category>
            <category>sales training</category>
            <category>smarketing</category>
            <category>training</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288172/27322599/47afa7923f997fd897addd9c45a1bb56/video_medium/dan-tyre-part-1-inbound-sales-video.mp4?source=podcast" type="video/mp4" length="300073210"/>
            <title>Dan Tyre Part 1 Inbound Sales: London HUG 201803</title>
            <link>http://video.whitehat-seo.co.uk/dan-tyre-part-1-inbound-sales</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/dan-tyre-part-1-inbound-sales"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288172/27322599/47afa7923f997fd897addd9c45a1bb56/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27322599</guid>
            <pubDate>Fri, 15 Feb 2019 13:48:52 GMT</pubDate>
            <media:title>Dan Tyre Part 1 Inbound Sales: London HUG 201803</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>01:12:13</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/dan-tyre-part-1-inbound-sales"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288172/27322599/47afa7923f997fd897addd9c45a1bb56/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=47afa7923f997fd897addd9c45a1bb56&amp;source=podcast&amp;photo%5fid=27322599" width="625" height="352" type="text/html" medium="video" duration="4333" isDefault="true" expression="full"/>
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            <category>dan tyre</category>
            <category>HubSpot</category>
            <category>HUG</category>
            <category>inbound sales</category>
            <category>Londonhug</category>
            <category>London HUG</category>
            <category>sales</category>
            <category>sales training</category>
            <category>smarketing</category>
            <category>Training</category>
            <category>whitehat</category>
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        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288174/38768745/b9a668a6843afba155003ddf7c617617/video_medium/twentythree-webinar-platform-video.mp4?source=podcast" type="video/mp4" length="78024516"/>
            <title>TwentyThree - Webinar Platform: Mette Hoyer: London HUG 201812</title>
            <link>http://video.whitehat-seo.co.uk/twentythree-webinar-platform</link>
            <description>&lt;p&gt;2) Mette Høyer: Partner Manager TwentyThree (HubSpot Integration Partner)&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Presentation: Spice Up Your HubSpot Data With Webinars&lt;/p&gt;
&lt;p&gt;Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?&lt;/p&gt;
&lt;p&gt;Mette Hoeyer has been succeeding within marketing automation for nearly a decade. She has been a part of growing the industry and the strategies around turning marketing automation from being a nice-to-have to must-have solutions.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2018&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/twentythree-webinar-platform"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288174/38768745/b9a668a6843afba155003ddf7c617617/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/38768745</guid>
            <pubDate>Mon, 14 Jan 2019 15:41:08 GMT</pubDate>
            <media:title>TwentyThree - Webinar Platform: Mette Hoyer: London HUG 201812</media:title>
            <itunes:summary>2) Mette Høyer: Partner Manager TwentyThree (HubSpot Integration Partner)
Presentation: Spice Up Your HubSpot Data With Webinars
Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?
Mette Hoeyer has been succeeding within marketing automation for nearly a decade. She has been a part of growing the industry and the strategies around turning marketing automation from being a nice-to-have to must-have solutions.Event: London HubSpot User GroupEvent Date: December 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>2) Mette Høyer: Partner Manager TwentyThree (HubSpot Integration Partner)
Presentation: Spice Up Your HubSpot Data With Webinars
Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>32:45</itunes:duration>
            <media:description type="html">&lt;p&gt;2) Mette Høyer: Partner Manager TwentyThree (HubSpot Integration Partner)&lt;p&gt;&lt;/p&gt;
&lt;p&gt;Presentation: Spice Up Your HubSpot Data With Webinars&lt;/p&gt;
&lt;p&gt;Are you using webinars as part of your marketing strategy today? Do you measure the success of your webinars effectively?&lt;/p&gt;
&lt;p&gt;Mette Hoeyer has been succeeding within marketing automation for nearly a decade. She has been a part of growing the industry and the strategies around turning marketing automation from being a nice-to-have to must-have solutions.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2018&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/twentythree-webinar-platform"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288174/38768745/b9a668a6843afba155003ddf7c617617/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=b9a668a6843afba155003ddf7c617617&amp;source=podcast&amp;photo%5fid=38768745" width="625" height="352" type="text/html" medium="video" duration="1965" isDefault="true" expression="full"/>
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            <category>23</category>
            <category>hubspot</category>
            <category>HUG</category>
            <category>London Hug</category>
            <category>TwentyThree</category>
            <category>video marketing</category>
            <category>webinars</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/10820441/36860541/8a474742a130ab75068a9dd39ea7d9a0/video_medium/unlocking-the-power-of-video-video.mp4?source=podcast" type="video/mp4" length="252623576"/>
            <title>Unlocking the power of video: Michael Litt CEO Vidyard: London HUG 201810</title>
            <link>http://video.whitehat-seo.co.uk/unlocking-the-power-of-video</link>
            <description>&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/unlocking-the-power-of-video"&gt;https://blog.whitehat-seo.co.uk/unlocking-the-power-of-video&lt;/a&gt;&lt;br&gt;KeynoteSpeaker: Michael Litt, Co-Founder &amp;amp; CEO, Vidyard
&lt;p&gt;Michael is the co-founder and CEO of the leading Video Marketing platform, Vidyard. While he's not bringing leading video-based technologies to market, he serves as the general partner of Garage Capital, a seed stage fund focused on Super-Cluster companies looking to expand their networks into Silicon Valley. He also sits on the Communitech Board of Directors; a KW based organization designed to help companies start, grow and succeed.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: October 2018&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/unlocking-the-power-of-video"&gt;&lt;img src="http://video.whitehat-seo.co.uk/10820441/36860541/8a474742a130ab75068a9dd39ea7d9a0/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/36860541</guid>
            <pubDate>Thu, 25 Oct 2018 12:47:11 GMT</pubDate>
            <media:title>Unlocking the power of video: Michael Litt CEO Vidyard: London HUG 201810</media:title>
            <itunes:summary>https://blog.whitehat-seo.co.uk/unlocking-the-power-of-videoKeynoteSpeaker: Michael Litt, Co-Founder  CEO, Vidyard
Michael is the co-founder and CEO of the leading Video Marketing platform, Vidyard. While he's not bringing leading video-based technologies to market, he serves as the general partner of Garage Capital, a seed stage fund focused on Super-Cluster companies looking to expand their networks into Silicon Valley. He also sits on the Communitech Board of Directors; a KW based organization designed to help companies start, grow and succeed.Event: London HubSpot User GroupEvent Date: October 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://blog.whitehat-seo.co.uk/unlocking-the-power-of-videoKeynoteSpeaker: Michael Litt, Co-Founder  CEO, Vidyard
Michael is the co-founder and CEO of the leading Video Marketing platform, Vidyard. While he's not bringing leading video-based...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>01:02:41</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/unlocking-the-power-of-video"&gt;https://blog.whitehat-seo.co.uk/unlocking-the-power-of-video&lt;/a&gt;&lt;br&gt;KeynoteSpeaker: Michael Litt, Co-Founder &amp;amp; CEO, Vidyard
&lt;p&gt;Michael is the co-founder and CEO of the leading Video Marketing platform, Vidyard. While he's not bringing leading video-based technologies to market, he serves as the general partner of Garage Capital, a seed stage fund focused on Super-Cluster companies looking to expand their networks into Silicon Valley. He also sits on the Communitech Board of Directors; a KW based organization designed to help companies start, grow and succeed.&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: October 2018&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/unlocking-the-power-of-video"&gt;&lt;img src="http://video.whitehat-seo.co.uk/10820441/36860541/8a474742a130ab75068a9dd39ea7d9a0/standard/download-4-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=8a474742a130ab75068a9dd39ea7d9a0&amp;source=podcast&amp;photo%5fid=36860541" width="625" height="352" type="text/html" medium="video" duration="3761" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/10820441/36860541/8a474742a130ab75068a9dd39ea7d9a0/standard/download-4-thumbnail.jpg" width="600" height="338"/>
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            <category>hubspot</category>
            <category>HUG</category>
            <category>huglondon</category>
            <category>london HUG</category>
            <category>michael litt</category>
            <category>smarketing</category>
            <category>video marketing</category>
            <category>video sales</category>
            <category>vidyard</category>
            <category>whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288175/27321999/c28b51ce1b59e083fad21bcc41ad5ddc/video_medium/part-2-ian-redmond-awareness-video.mp4?source=podcast" type="video/mp4" length="210375296"/>
            <title>Part 2 Ian Redmond - Awareness: London HUG 201803</title>
            <link>http://video.whitehat-seo.co.uk/part-2-ian-redmond-awareness</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/part-2-ian-redmond-awareness"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288175/27321999/c28b51ce1b59e083fad21bcc41ad5ddc/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27321999</guid>
            <pubDate>Tue, 27 Mar 2018 09:00:00 GMT</pubDate>
            <media:title>Part 2 Ian Redmond - Awareness: London HUG 201803</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>42:31</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/part-2-ian-redmond-awareness"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288175/27321999/c28b51ce1b59e083fad21bcc41ad5ddc/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=c28b51ce1b59e083fad21bcc41ad5ddc&amp;source=podcast&amp;photo%5fid=27321999" width="625" height="352" type="text/html" medium="video" duration="2551" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288175/27321999/c28b51ce1b59e083fad21bcc41ad5ddc/standard/download-3-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288175/27321999/c28b51ce1b59e083fad21bcc41ad5ddc/standard/download-3-thumbnail.jpg/thumbnail.jpg"/>
            <category>conservation</category>
            <category>Dan Tyre</category>
            <category>HubSpot</category>
            <category>HubSpot User Group</category>
            <category>HUG</category>
            <category>ian redmond</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>training</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288172/27321610/851c4a461f45436d16e8564798601632/video_medium/testimonials-london-hug-201803-video.mp4?source=podcast" type="video/mp4" length="23318473"/>
            <title>Testimonials: London HUG 201803</title>
            <link>http://video.whitehat-seo.co.uk/testimonials-london-hug-201803</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201803"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288172/27321610/851c4a461f45436d16e8564798601632/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27321610</guid>
            <pubDate>Tue, 27 Mar 2018 09:00:00 GMT</pubDate>
            <media:title>Testimonials: London HUG 201803</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>04:32</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201803"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288172/27321610/851c4a461f45436d16e8564798601632/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=851c4a461f45436d16e8564798601632&amp;source=podcast&amp;photo%5fid=27321610" width="625" height="352" type="text/html" medium="video" duration="272" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288172/27321610/851c4a461f45436d16e8564798601632/standard/download-3-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288172/27321610/851c4a461f45436d16e8564798601632/standard/download-3-thumbnail.jpg/thumbnail.jpg"/>
            <category>Dan Tyre</category>
            <category>HubSpot User Group</category>
            <category>HUG</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>testimonial</category>
            <category>training</category>
            <category>Whitehat</category>
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        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288169/27321516/735e96e601f3d71ae4bae35522094805/video_medium/promotion-london-hug-201803-video.mp4?source=podcast" type="video/mp4" length="3562742"/>
            <title>Promotion: London HUG 201803</title>
            <link>http://video.whitehat-seo.co.uk/promotion-london-hug-201803</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/promotion-london-hug-201803"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288169/27321516/735e96e601f3d71ae4bae35522094805/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27321516</guid>
            <pubDate>Tue, 27 Mar 2018 09:00:00 GMT</pubDate>
            <media:title>Promotion: London HUG 201803</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: March 2018Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>00:44</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: March 2018&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/promotion-london-hug-201803"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288169/27321516/735e96e601f3d71ae4bae35522094805/standard/download-3-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=735e96e601f3d71ae4bae35522094805&amp;source=podcast&amp;photo%5fid=27321516" width="625" height="352" type="text/html" medium="video" duration="44" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288169/27321516/735e96e601f3d71ae4bae35522094805/standard/download-3-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288169/27321516/735e96e601f3d71ae4bae35522094805/standard/download-3-thumbnail.jpg/thumbnail.jpg"/>
            <category>2018</category>
            <category>Dan tyre</category>
            <category>Hubspot</category>
            <category>HUG</category>
            <category>London HUG</category>
            <category>training</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/7718126/27065077/0a1aafe511276b3949ae0bd67fbc140f/video_medium/testimonials-london-hug-201709-video.mp4?source=podcast" type="video/mp4" length="12144460"/>
            <title>Testimonials: London HUG 201709</title>
            <link>http://video.whitehat-seo.co.uk/testimonials-london-hug-201709</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;
Testimonials from the attendees at the Hubspot User Group (London HUG) meeting in September 2017. Click on the link above to find out about our next event and come along to learn, network and find out all about inbound marketing and sales.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201709"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718126/27065077/0a1aafe511276b3949ae0bd67fbc140f/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065077</guid>
            <pubDate>Mon, 19 Mar 2018 00:00:00 GMT</pubDate>
            <media:title>Testimonials: London HUG 201709</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Testimonials from the attendees at the Hubspot User Group (London HUG) meeting in September 2017. Click on the link above to find out about our next event and come along to learn, network and find out all about inbound marketing and sales.Event: London HubSpot User GroupEvent Date: September2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-london
Testimonials from the attendees at the Hubspot User Group (London HUG) meeting in September 2017. Click on the link above to find out about our next event and come along to learn, network...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>02:34</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;
Testimonials from the attendees at the Hubspot User Group (London HUG) meeting in September 2017. Click on the link above to find out about our next event and come along to learn, network and find out all about inbound marketing and sales.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201709"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718126/27065077/0a1aafe511276b3949ae0bd67fbc140f/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <media:thumbnail url="http://video.whitehat-seo.co.uk/7718126/27065077/0a1aafe511276b3949ae0bd67fbc140f/standard/download-1-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/7718126/27065077/0a1aafe511276b3949ae0bd67fbc140f/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>Hubspot</category>
            <category>Hubspot User group</category>
            <category>HUG</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>Testimonials</category>
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            <enclosure url="http://video.whitehat-seo.co.uk/7718126/27065083/88acad09c6e67fc99d6fa1d138cd70a4/video_medium/gdpr-for-marketers-simon-rydings-video.mp4?source=podcast" type="video/mp4" length="71884704"/>
            <title>GDPR for Marketers - Simon Rydings: London HUG 201709</title>
            <link>http://video.whitehat-seo.co.uk/gdpr-for-marketers-simon-rydings</link>
            <description>&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/gdpr-for-marketers"&gt;https://blog.whitehat-seo.co.uk/gdpr-for-marketers&lt;/a&gt;&lt;br&gt;
Simon Rydings from Capen gives a detailed overview of what to expect from the GDPR rules that come into effect in 2018.&lt;br&gt;
Simon covers this from the perspective of the Charity sector and also as a Hubspot User.&lt;br&gt;
The General Data Protection Register law comes into play in May 2018. What are the issues that might arise? What are the consequences of non-compliance? What can you do now to prepare your business for the new changes that are being imposed on marketers?&lt;br&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/gdpr-for-marketers-simon-rydings"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718126/27065083/88acad09c6e67fc99d6fa1d138cd70a4/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065083</guid>
            <pubDate>Wed, 31 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>GDPR for Marketers - Simon Rydings: London HUG 201709</media:title>
            <itunes:summary>https://blog.whitehat-seo.co.uk/gdpr-for-marketers
Simon Rydings from Capen gives a detailed overview of what to expect from the GDPR rules that come into effect in 2018.
Simon covers this from the perspective of the Charity sector and also as a Hubspot User.
The General Data Protection Register law comes into play in May 2018. What are the issues that might arise? What are the consequences of non-compliance? What can you do now to prepare your business for the new changes that are being imposed on marketers?</itunes:summary>
            <itunes:subtitle>https://blog.whitehat-seo.co.uk/gdpr-for-marketers
Simon Rydings from Capen gives a detailed overview of what to expect from the GDPR rules that come into effect in 2018.
Simon covers this from the perspective of the Charity sector and also as a...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>19:35</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://blog.whitehat-seo.co.uk/gdpr-for-marketers"&gt;https://blog.whitehat-seo.co.uk/gdpr-for-marketers&lt;/a&gt;&lt;br&gt;
Simon Rydings from Capen gives a detailed overview of what to expect from the GDPR rules that come into effect in 2018.&lt;br&gt;
Simon covers this from the perspective of the Charity sector and also as a Hubspot User.&lt;br&gt;
The General Data Protection Register law comes into play in May 2018. What are the issues that might arise? What are the consequences of non-compliance? What can you do now to prepare your business for the new changes that are being imposed on marketers?&lt;br&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/gdpr-for-marketers-simon-rydings"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718126/27065083/88acad09c6e67fc99d6fa1d138cd70a4/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <media:thumbnail url="http://video.whitehat-seo.co.uk/7718126/27065083/88acad09c6e67fc99d6fa1d138cd70a4/standard/download-1-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/7718126/27065083/88acad09c6e67fc99d6fa1d138cd70a4/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>data protection</category>
            <category>DPA</category>
            <category>gdpr</category>
            <category>gdpr compliance</category>
            <category>gdpr eu</category>
            <category>gdpr explained</category>
            <category>gdpr overview</category>
            <category>hubspot</category>
            <category>HUG</category>
            <category>london</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>marketing</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/27288175/27330838/a03103879827b95ebe51b1ee86d1ded1/video_medium/inbound-marketing-strategy-tips-for-video.mp4?source=podcast" type="video/mp4" length="311046909"/>
            <title>Inbound marketing strategy Tips for a successful implementation: London HUG...</title>
            <link>http://video.whitehat-seo.co.uk/inbound-marketing-strategy-tips-for</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/"&gt;https://www.whitehat-seo.co.uk/&lt;/a&gt;&lt;br&gt;This presentation was made my Karen Rafferty from HubSpot as part of a seminar at the London HubSpot User Group in London.&lt;p&gt;This video will show you the best tips for implementing a great inbound marketing strategy.&lt;/p&gt;
&lt;p&gt;You can download the free eBook here:&lt;br&gt;
&lt;a href="https://info.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy"&gt;https://info.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The full transcript of the video can be found here:&lt;br&gt;&lt;a href="https://blog.whitehat-seo.co.uk/inbound-marketing-strategy-2018-tips"&gt;https://blog.whitehat-seo.co.uk/inbound-marketing-strategy-2018-tips&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Slides can be downloaded here:&lt;br&gt;&lt;a href="https://info.whitehat-seo.co.uk/london-hug-september-2017-slides"&gt;https://info.whitehat-seo.co.uk/london-hug-september-2017-slides&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;A summary article covering the main points is available here:&lt;br&gt;&lt;a href="https://blog.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy-in-2018"&gt;https://blog.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy-in-2018&lt;/a&gt;&lt;/p&gt;&lt;p&gt;We propose is to start to deploy a strategy to both your sales and marketing activities in your business. It's important just to reiterate here that with inbound marketing what we're essentially doing is trying to focus on attracting good fit leads or opportunities for your business. And we do that through producing meaningful content that can enable you to have meaningful interactions with potential customers. It's about just having good social etiquette. I'm, it's not about interrupting people, it's about actually being helpful, being responsive. Being very human in the way that you employ your marketing and your sales strategy.&lt;br&gt;&lt;/p&gt;&lt;p&gt;Which of the strategy from the video works best for you in 2018. Let me know by leaving a quick comment below.&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-marketing-strategy-tips-for"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288175/27330838/a03103879827b95ebe51b1ee86d1ded1/standard/download-1-thumbnail.jpg" width="600" height="450"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27330838</guid>
            <pubDate>Sun, 21 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>Inbound marketing strategy Tips for a successful implementation: London HUG...</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/This presentation was made my Karen Rafferty from HubSpot as part of a seminar at the London HubSpot User Group in London.This video will show you the best tips for implementing a great inbound marketing strategy.
You can download the free eBook here:
https://info.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy
The full transcript of the video can be found here:https://blog.whitehat-seo.co.uk/inbound-marketing-strategy-2018-tips
Slides can be downloaded here:https://info.whitehat-seo.co.uk/london-hug-september-2017-slides
A summary article covering the main points is available here:https://blog.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy-in-2018We propose is to start to deploy a strategy to both your sales and marketing activities in your business. It's important just to reiterate here that with inbound marketing what we're essentially doing is trying to focus on attracting good fit leads or opportunities for your business. And we do that through producing meaningful content that can enable you to have meaningful interactions with potential customers. It's about just having good social etiquette. I'm, it's not about interrupting people, it's about actually being helpful, being responsive. Being very human in the way that you employ your marketing and your sales strategy.Which of the strategy from the video works best for you in 2018. Let me know by leaving a quick comment below.
Event: London HubSpot User GroupEvent Date: September 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/This presentation was made my Karen Rafferty from HubSpot as part of a seminar at the London HubSpot User Group in London.This video will show you the best tips for implementing a great inbound marketing strategy....</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>59:01</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/"&gt;https://www.whitehat-seo.co.uk/&lt;/a&gt;&lt;br&gt;This presentation was made my Karen Rafferty from HubSpot as part of a seminar at the London HubSpot User Group in London.&lt;p&gt;This video will show you the best tips for implementing a great inbound marketing strategy.&lt;/p&gt;
&lt;p&gt;You can download the free eBook here:&lt;br&gt;
&lt;a href="https://info.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy"&gt;https://info.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The full transcript of the video can be found here:&lt;br&gt;&lt;a href="https://blog.whitehat-seo.co.uk/inbound-marketing-strategy-2018-tips"&gt;https://blog.whitehat-seo.co.uk/inbound-marketing-strategy-2018-tips&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Slides can be downloaded here:&lt;br&gt;&lt;a href="https://info.whitehat-seo.co.uk/london-hug-september-2017-slides"&gt;https://info.whitehat-seo.co.uk/london-hug-september-2017-slides&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;A summary article covering the main points is available here:&lt;br&gt;&lt;a href="https://blog.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy-in-2018"&gt;https://blog.whitehat-seo.co.uk/tips-for-a-successful-inbound-strategy-in-2018&lt;/a&gt;&lt;/p&gt;&lt;p&gt;We propose is to start to deploy a strategy to both your sales and marketing activities in your business. It's important just to reiterate here that with inbound marketing what we're essentially doing is trying to focus on attracting good fit leads or opportunities for your business. And we do that through producing meaningful content that can enable you to have meaningful interactions with potential customers. It's about just having good social etiquette. I'm, it's not about interrupting people, it's about actually being helpful, being responsive. Being very human in the way that you employ your marketing and your sales strategy.&lt;br&gt;&lt;/p&gt;&lt;p&gt;Which of the strategy from the video works best for you in 2018. Let me know by leaving a quick comment below.&lt;br&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/p&gt;&lt;p&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/p&gt;&lt;p&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/p&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/inbound-marketing-strategy-tips-for"&gt;&lt;img src="http://video.whitehat-seo.co.uk/27288175/27330838/a03103879827b95ebe51b1ee86d1ded1/standard/download-1-thumbnail.jpg" width="600" height="450"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=a03103879827b95ebe51b1ee86d1ded1&amp;source=podcast&amp;photo%5fid=27330838" width="625" height="469" type="text/html" medium="video" duration="3541" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/27288175/27330838/a03103879827b95ebe51b1ee86d1ded1/standard/download-1-thumbnail.jpg" width="600" height="450"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/27288175/27330838/a03103879827b95ebe51b1ee86d1ded1/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>Competative Analysis</category>
            <category>Competitor analysis</category>
            <category>HubSpot</category>
            <category>Hubspot User Group</category>
            <category>HUG</category>
            <category>inbound marketing strategy</category>
            <category>inbound marketing strategy examples</category>
            <category>inbound marketing strategy template</category>
            <category>inbound marketing tips</category>
            <category>internet marketing</category>
            <category>Karen Rafferty</category>
            <category>#LondonHUG</category>
            <category>London HUG</category>
            <category>marketing</category>
            <category>marketing strategy</category>
            <category>SEM</category>
            <category>SEO</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/13968030/27065085/8d423810b5ad1e6628b09f50eccef8c5/video_medium/christian-kinnear-the-future-of-video.mp4?source=podcast" type="video/mp4" length="227488847"/>
            <title>Christian Kinnear - The Future of HubSpot: London HUG 201709</title>
            <link>http://video.whitehat-seo.co.uk/christian-kinnear-the-future-of</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;An overview of the current marketplace for HubSpot and a vision of the company and its products for the future. Christian Kinnear is EMEA head of HubSpot in the Dublin office.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/christian-kinnear-the-future-of"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968030/27065085/8d423810b5ad1e6628b09f50eccef8c5/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065085</guid>
            <pubDate>Tue, 16 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>Christian Kinnear - The Future of HubSpot: London HUG 201709</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-londonAn overview of the current marketplace for HubSpot and a vision of the company and its products for the future. Christian Kinnear is EMEA head of HubSpot in the Dublin office.Event: London HubSpot User GroupEvent Date: September 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-londonAn overview of the current marketplace for HubSpot and a vision of the company and its products for the future. Christian Kinnear is EMEA head of HubSpot in the Dublin office.Event: London...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>01:02:02</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;An overview of the current marketplace for HubSpot and a vision of the company and its products for the future. Christian Kinnear is EMEA head of HubSpot in the Dublin office.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/christian-kinnear-the-future-of"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968030/27065085/8d423810b5ad1e6628b09f50eccef8c5/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=8d423810b5ad1e6628b09f50eccef8c5&amp;source=podcast&amp;photo%5fid=27065085" width="625" height="352" type="text/html" medium="video" duration="3722" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/13968030/27065085/8d423810b5ad1e6628b09f50eccef8c5/standard/download-1-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/13968030/27065085/8d423810b5ad1e6628b09f50eccef8c5/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>2017</category>
            <category>Christian Kinnear</category>
            <category>HubSpot</category>
            <category>HubSpot user group</category>
            <category>HUG</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>Training</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/13968033/27065082/228a628d404b7744c7b3c14e730fdbf2/video_medium/sales-marketing-alignment-clwyd-video.mp4?source=podcast" type="video/mp4" length="88078794"/>
            <title>Sales &amp; Marketing Alignment, Clwyd Probert: London HUG 201712</title>
            <link>http://video.whitehat-seo.co.uk/sales-marketing-alignment-clwyd</link>
            <description>&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/sales-marketing-alignment-clwyd"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968033/27065082/228a628d404b7744c7b3c14e730fdbf2/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065082</guid>
            <pubDate>Tue, 16 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>Sales &amp; Marketing Alignment, Clwyd Probert: London HUG 201712</media:title>
            <itunes:summary>Event: London HubSpot User GroupEvent Date: December 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>Event: London HubSpot User GroupEvent Date: December 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>23:42</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/sales-marketing-alignment-clwyd"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968033/27065082/228a628d404b7744c7b3c14e730fdbf2/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=228a628d404b7744c7b3c14e730fdbf2&amp;source=podcast&amp;photo%5fid=27065082" width="625" height="352" type="text/html" medium="video" duration="1422" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/13968033/27065082/228a628d404b7744c7b3c14e730fdbf2/standard/download-1-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/13968033/27065082/228a628d404b7744c7b3c14e730fdbf2/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>Clwyd Probert</category>
            <category>HubSpot</category>
            <category>HUG</category>
            <category>inbound marketing</category>
            <category>inound sales</category>
            <category>London HUG</category>
            <category>marketing</category>
            <category>Sales</category>
            <category>sales and marketing alignment</category>
            <category>Smarketing</category>
            <category>Whitehat</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/13968030/27065081/f130b266c968e6a73cd7b570937bac4b/video_medium/testimonials-london-hug-201712-video.mp4?source=podcast" type="video/mp4" length="21671225"/>
            <title>Testimonials: London HUG 201712</title>
            <link>http://video.whitehat-seo.co.uk/testimonials-london-hug-201712</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;Hear what people have to say after attending the Hubspot User Group meeting in December.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201712"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968030/27065081/f130b266c968e6a73cd7b570937bac4b/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065081</guid>
            <pubDate>Tue, 16 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>Testimonials: London HUG 201712</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-londonHear what people have to say after attending the Hubspot User Group meeting in December.Event: London HubSpot User GroupEvent Date: December 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-londonHear what people have to say after attending the Hubspot User Group meeting in December.Event: London HubSpot User GroupEvent Date: December 2017Book your ticket for the next...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>06:20</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;Hear what people have to say after attending the Hubspot User Group meeting in December.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: December 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/testimonials-london-hug-201712"&gt;&lt;img src="http://video.whitehat-seo.co.uk/13968030/27065081/f130b266c968e6a73cd7b570937bac4b/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
            <media:content url="https://video.whitehat-seo.co.uk/v.ihtml/player.html?token=f130b266c968e6a73cd7b570937bac4b&amp;source=podcast&amp;photo%5fid=27065081" width="625" height="352" type="text/html" medium="video" duration="380" isDefault="true" expression="full"/>
            <media:thumbnail url="http://video.whitehat-seo.co.uk/13968030/27065081/f130b266c968e6a73cd7b570937bac4b/standard/download-1-thumbnail.jpg" width="600" height="338"/>
            <itunes:image href="http://video.whitehat-seo.co.uk/13968030/27065081/f130b266c968e6a73cd7b570937bac4b/standard/download-1-thumbnail.jpg/thumbnail.jpg"/>
            <category>HubSpot</category>
            <category>hubspot user group</category>
            <category>HUG</category>
            <category>LondonHUG</category>
            <category>London HUG</category>
            <category>testimonials</category>
            <category>training</category>
        </item>
        <item>
            <enclosure url="http://video.whitehat-seo.co.uk/7718124/27065079/f04ebd7de60b604ab9d93a417c60f07d/video_medium/build-a-better-qualified-lead-ed-video.mp4?source=podcast" type="video/mp4" length="147659357"/>
            <title>Build a better qualified lead, Ed Fry: London HUG 201712</title>
            <link>http://video.whitehat-seo.co.uk/build-a-better-qualified-lead-ed</link>
            <description>&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;This is the talk given by Ed Fry at&amp;nbsp;&lt;a href="https://www.hull.io/"&gt;Hull.io&lt;/a&gt;&amp;nbsp;at the HubSpot User Group Meeting in December 2017.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/build-a-better-qualified-lead-ed"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718124/27065079/f04ebd7de60b604ab9d93a417c60f07d/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</description>
            <guid>http://video.whitehat-seo.co.uk/photo/27065079</guid>
            <pubDate>Tue, 16 Jan 2018 00:00:00 GMT</pubDate>
            <media:title>Build a better qualified lead, Ed Fry: London HUG 201712</media:title>
            <itunes:summary>https://www.whitehat-seo.co.uk/hubspot-user-group-londonThis is the talk given by Ed Fry atHull.ioat the HubSpot User Group Meeting in December 2017.Event: London HubSpot User GroupEvent Date: September 2017Book your ticket for the next HUGhttps://www.whitehat-seo.co.uk/nexthug</itunes:summary>
            <itunes:subtitle>https://www.whitehat-seo.co.uk/hubspot-user-group-londonThis is the talk given by Ed Fry atHull.ioat the HubSpot User Group Meeting in December 2017.Event: London HubSpot User GroupEvent Date: September 2017Book your ticket for the next...</itunes:subtitle>
            <itunes:author>Whitehat SEO</itunes:author>
            <itunes:duration>41:53</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;a href="https://www.whitehat-seo.co.uk/hubspot-user-group-london"&gt;https://www.whitehat-seo.co.uk/hubspot-user-group-london&lt;/a&gt;&lt;br&gt;This is the talk given by Ed Fry at&amp;nbsp;&lt;a href="https://www.hull.io/"&gt;Hull.io&lt;/a&gt;&amp;nbsp;at the HubSpot User Group Meeting in December 2017.&lt;br&gt;&lt;br&gt;&lt;div&gt;&lt;b&gt;Event&lt;/b&gt;: London HubSpot User Group&lt;/div&gt;&lt;div&gt;&lt;b&gt;Event Date&lt;/b&gt;: September 2017&lt;/div&gt;&lt;div&gt;&lt;b&gt;Book your ticket for the next HUG&lt;/b&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="https://www.whitehat-seo.co.uk/nexthug"&gt;https://www.whitehat-seo.co.uk/nexthug&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br&gt;&lt;/div&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.whitehat-seo.co.uk/build-a-better-qualified-lead-ed"&gt;&lt;img src="http://video.whitehat-seo.co.uk/7718124/27065079/f04ebd7de60b604ab9d93a417c60f07d/standard/download-1-thumbnail.jpg" width="600" height="338"/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <category>ed fry</category>
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